Project dive · MomSpace

MomSpace

This case study is being written. The content below is intentionally marked as to be added.

The problem I was trying to solve

New moms in India lack postpartum workplace support

Explore the case study

MomSpace postpartum support platform case-study header showing mobile onboarding, mood check-in, and support-plan screens

Domain: SaaS
My role: Product Designer — research, flows, UI
SOLO: Pallavi Saple
Duration: [DETAIL TO VERIFY]
Platform: Mobile
Status: In progress

Overview

The project at a glance

Role

Product Designer — research, flows, UI

SOLO

Pallavi Saple

Timeline

To be added

Domain

SaaS · Mobile

Platform

Mobile

Responsibilities

In progress

The challenge

Problem statement: to be added.

Business context

[ADD BUSINESS CONTEXT]

User context

To be added.

Problem framing

From the requirement to the real problem

01 · Initial request
Problem statement: to be added.
02 · Investigation
User context: to be added.
03 · Underlying user problem
New moms in India lack postpartum workplace support
04 · Product opportunity
A supportive workplace experience that helps returning mothers manage care needs, wellbeing, and work responsibilities with greater confidence.

Product design question

How might we … [ADD HMW STATEMENT]

Evidence

How I understood the problem

Research methods are listed only where documented. The six-lens framework below is how the problem was interrogated.

Method

[ADD RESEARCH EVIDENCE]

Why it was used

[ADD RESEARCH EVIDENCE]

What we learned

[ADD RESEARCH EVIDENCE]

History

What has already been tried here?

To be added.

Geography

Where does this live in the user's day?

To be added.

Physics

What forces constrain the system?

To be added.

Chemistry

How do the parts react together?

To be added.

Biology

How does the behaviour actually grow?

To be added.

Mathematics

What can be measured and defended?

To be added.

User insights

Observation → insight → implication

Observation
Research and evidence to be added.
Insight
[DETAIL TO VERIFY]
Design implication
To be added.

User journey

Where the experience breaks down

Journey stages are placeholders until the documented journey is added.

1Discover
User action
[DETAIL TO VERIFY]
User thought
[DETAIL TO VERIFY]
Pain point
[DETAIL TO VERIFY]
Emotion
[DETAIL TO VERIFY]
Opportunity
[DETAIL TO VERIFY]
2Start
User action
[DETAIL TO VERIFY]
User thought
[DETAIL TO VERIFY]
Pain point
[DETAIL TO VERIFY]
Emotion
[DETAIL TO VERIFY]
Opportunity
[DETAIL TO VERIFY]
3Use
User action
[DETAIL TO VERIFY]
User thought
[DETAIL TO VERIFY]
Pain point
[DETAIL TO VERIFY]
Emotion
[DETAIL TO VERIFY]
Opportunity
[DETAIL TO VERIFY]
4Return
User action
[DETAIL TO VERIFY]
User thought
[DETAIL TO VERIFY]
Pain point
[DETAIL TO VERIFY]
Emotion
[DETAIL TO VERIFY]
Opportunity
[DETAIL TO VERIFY]

Product opportunity

Where value, viability and feasibility meet

User need

New moms in India lack postpartum workplace support

Business need

[ADD BUSINESS NEED]

Technical / product constraint

To be added.

= Product opportunity

A supportive workplace experience that helps returning mothers manage care needs, wellbeing, and work responsibilities with greater confidence.

Process

Directions considered, flows and early exploration

Concept A

What it solves: [DETAIL TO VERIFY]
Strength: [DETAIL TO VERIFY]
Limitation: [DETAIL TO VERIFY]
Effort / complexity: [DETAIL TO VERIFY]
User value: [DETAIL TO VERIFY]

Concept B

What it solves: [DETAIL TO VERIFY]
Strength: [DETAIL TO VERIFY]
Limitation: [DETAIL TO VERIFY]
Effort / complexity: [DETAIL TO VERIFY]
User value: [DETAIL TO VERIFY]

Concept C

What it solves: [DETAIL TO VERIFY]
Strength: [DETAIL TO VERIFY]
Limitation: [DETAIL TO VERIFY]
Effort / complexity: [DETAIL TO VERIFY]
User value: [DETAIL TO VERIFY]

Selected direction — why this direction?

[ADD DESIGN DECISION]

Design Process /Style Guide

[ADD DIAGRAM / WIREFRAME]

UI Design — what I was testing here

[ADD DIAGRAM / WIREFRAME]

Final experience

The solution

Design decisions

Decisions, not just screens

Decision 01

Design decisions

Problem
Research and evidence to be added.
Options considered
[DETAIL TO VERIFY]
Trade-off
[DETAIL TO VERIFY]
Decision
To be added.
Why
[ADD DECISION RATIONALE]
Expected outcome
[ADD TESTING RESULT]

Testing & validation

What was tested, and what changed

Prototype
Test
Observe
Learn
Iterate

What we tested

[ADD TESTING RESULT]

Who we tested with

[ADD TESTING RESULT]

What happened

[ADD TESTING RESULT]

What we learned

[ADD TESTING RESULT]

What changed

[ADD TESTING RESULT]

Quantitative impact was not measured.

Before → after

Before — problem

To be added

After — design response

To be added

Outcome & impact

What changed — reported honestly

User outcome

A supportive workplace experience that helps returning mothers manage care needs, wellbeing, and work responsibilities with greater confidence.

Qualitative — intended outcome.

Product / business outcome

[ADD BUSINESS IMPACT]

Team / delivery outcome

[DETAIL TO VERIFY]

Reflection

What I learned

What worked

[DETAIL TO VERIFY]

What I would change

[DETAIL TO VERIFY]

What I learned as a product designer

To be added.

If I had more time — next I would explore…

— Complete case-study content
— Define measurable outcomes

Team & collaboration

My contribution: Product Designer — research, flows, UI
Team contribution: [DETAIL TO VERIFY]

In short

The case study in four lines

The problem: New moms in India lack postpartum workplace support
The decision: Design decisions
The outcome: A supportive workplace experience that helps returning mothers manage care needs, wellbeing, and work responsibilities with greater confidence.
The learning: To be added.

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